Tapville Signs 3 Unit Area Development Agreement in Florida

Naperville, IL. January 2023. Tapville, the innovative tech-forward food and beverage franchising & licensing concept announced the signing of a 3-unit Drink While You Shop franchise agreement in Florida. The agreement covers Pinellas, Sarasota, and Lee Counties in Florida. The franchisees developing Tapville are Jeff and Christina Olson.

“The retail environment is changing dramatically with online shopping choices. Now more than ever with the impacts of the pandemic, attracting shoppers to brick & mortar shopping destinations requires much more than traditional approaches to retailing.” said Joseph Tota, CEO, Tapville. “Tapville helps retailers create a modern, community-centric experience, while introducing local independent breweries to shoppers.”

“Jeff and Christina have a lot of excitement for the Tapville brand. They have a wide variety of skills that will help them be very successful. Tapville is very excited to have them join our franchise system.” said Joseph Tota, CEO, Tapville.

“We are excited to join Tapville because of the opportunity to be an early franchisee in an emerging organization,” says Christina Olson. “We also are interested in being more involved in the local business communities and working together as partners for the first time.”

Tapville operates brick & mortar full-service restaurants, kiosks, and a mobile taproom concepts for shopping malls, airports and superstores, every location can offer exactly what their target market needs, without wasting a dollar through advanced data analytics and optimization.

In addition to providing craft libations, Tapville hosts community-friendly events that bring shoppers back to brick & mortar for fun & engaging social experiences. Events include craft beer tastings, cupcake pairings, live music events, wine pairings, business networking and educational events.

Tapville is taking major steps to reduce the cost of labor through innovations like self-pour taps (also reducing wasted draft beer), table tablet ordering, and a smartphone loyalty app, while upping the ceiling for customer satisfaction through an increased level of possible customization.

By using advanced data collection, Tapville locations can create highly specific profiles all our customers and use these insights to market to similar demographics on social media platforms. It also gives Tapville a leg-up when it comes to tweaking the customer experience, adapting the menu options, and more.

About Tapville

Tapville Franchising, Inc, “Tapville” is a franchisor & licensor of restaurant, kiosks and mobile units that specialize in self-pour & self-service technology. Tapville offers franchises for brick & mortar, retail, travel and entertainment segments. Tapville is headquartered in Naperville, IL. www.tapville.com